Privacy Policy

Last updated: March 2026

Who we are

AI Business Strategy Ltd (“ABS”, “we”, “our”) is a UK-registered company. Our website address is aibusinessstrategy.co.uk.

What data we collect

We collect information you voluntarily provide when you:

  • Complete the AI Readiness Quiz (name, email, company, quiz responses)
  • Use the ROI Calculator and request a breakdown (name, email)
  • Chat with Atlas (conversation content; name/email if provided)
  • Book a discovery call (name, email, company, phone)
  • Submit the contact form (name, email, company, message)

How we use your data

We use your data to:

  • Provide you with personalised results and reports
  • Respond to your enquiries
  • Follow up on your interest in our services
  • Improve our tools and services

We do not sell your data to third parties.

Analytics

We use Plausible Analytics, a privacy-respecting analytics service that does not use cookies and does not collect personal data. Plausible is EU-hosted and GDPR compliant.

Data storage

Your data is stored securely using Supabase (PostgreSQL) with encryption at rest. We retain your data for as long as necessary to provide our services and comply with legal obligations.

Your rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to processing of your data
  • Data portability

Contact

For any privacy-related queries, contact us at rob@aibusinessstrategy.co.uk.